YouTube Promotion Becomes More Effective

YouTube announced the development of new features that will contribute to more efficient promotion on the platform. First of all, developers will pay attention to the monetization issue. They’ve been working on it for some time, and the trend will continue this year. The main goal of YouTube is to present the best ways to monetize, allowing creators to earn more money than is possible on the main competitor TikTok. As planned, it should attract creators to the YouTube side.

Also, to ensure the maximum performance of vloggers, the platform plans to introduce new analytics tools. In particular, the developers will add the features for analyzing the effectiveness of a channel, Shorts, lives, and so on. That is, you will have the opportunity to receive information regarding all the formats used. As we can see from the YouTube Studio screenshots, the new analytics table will give you data on every item you place on the platform. It will also display general information about the volume of published content and the most viewed videos and shorts.

In addition to the demand for your materials and subscribers’ activity, you can track the income from publications. You will be able to see what exactly brings you the most profit, from which resource it comes, and which Tier gives you the most flow. It will allow you to identify the most effective directions, adjust the strategy, and provide subscribers with the most requested content. Moreover, the developers plan to help the creators find new ideas based on what is currently trending on the platform. It is reported that this feature is already being tested with selected users, but when and to what extent it will be available to a wide audience is not yet clear.

What tools are you most interested in? What analytical features do you think YouTube misses?